SkinPlan is a groundbreaking skincare programme.

Achieve perfect skin with these three steps

Analyze

The first step is to analyze your skin. This provides you and us with a better understanding of the current condition of your skin. The skin analysis is performed quickly here on our website.

Skin analysis

Balance

Straight after the analysis, you will receive a report on the condition of your skin and which of SkinPlan’s skincare products your skin needs.

Skin conditions

Control

After you have used SkinPlan for 3 weeks, it is time to perform a new skin analysis. We send this to you with the delivery of your SkinPlan order. The analysis will show how SkinPlan has improved your skin’s barrier function. You will also be able to see and feel the difference that SkinPlan is making.

Analyze

The first step is to analyze your skin. This provides you and us with a better understanding of the current condition of your skin. The skin analysis is performed quickly here on our website.

Skin analysis

Balance

Straight after the analysis, you will receive a report on the condition of your skin and which of SkinPlan’s skincare products your skin needs.

Skin conditions

Control

After you have used SkinPlan for 3 weeks, it is time to perform a new skin analysis. We send this to you with the delivery of your SkinPlan order. The analysis will show how SkinPlan has improved your skin’s barrier function. You will also be able to see and feel the difference that SkinPlan is making.

The skin’s barrier function – what is it?

The most important factor for healthy and well-functioning skin is maintaining the skin’s barrier function. The skin barrier is the skin’s defence against external threats.
If your skin is out of balance, you may notice it in different ways. One possible effect is that your skin’s structure may become coarser. Your skin may also peel or become tighter, and small lines may become more visible.
If your skin has an overproduction of oil, it is often shiny and may also cause problems with acne.

With SkinPlan’s ABC method, you can find out the status of your skin’s barrier function and obtain the SkinPlan products you need to achieve a perfect balance. When your skin is in balance, it doesn’t need to work on trying to repair itself. Instead, your skin can focus on what it should be doing, such as producing collagen and providing protection against irritating substances such as allergens and microbes.

Martina Richter started off working as a radio journalist in Germany. Later her path led to a job as marketing and communications manager within medical aesthetics in Switzerland.
Eventually, she decided to create her own skin care brand. She realized that the beauty industry was full of empty promises with confused customers who needed guidance. With a well-established network from all the years in the advertising industry, she engaged a work team with experts in dermatology and biochemistry. The result is SkinPlan, a skin care range linked to a scientific skin analysis that shows the skin's condition and the right products that suit the skin's current condition.

But the customer is not left to their fate after their purchase. After 3 weeks, a new skin analysis is performed to see the improvement in the skin's barrier function. Ethics and aesthetics belong together and this has always been the very core of Martina's work. She has patented * a new method in sun protection that has received several awards **. Martina speaks Swedish, English, German, Portuguese, Spanish and moderate French.

* 2012 WO2013154492A1- Device and method for determination of safe tanning time.
** The 2013 CREATE award was established in memory of Alfred Nobel, 2013 EU WIIN AWARDS for women entrepreneurs with groundbreaking innovations.


New Medic Era AB
Box 5837
102 48 Stockholm SE

Organization number
556610-4641

VAT registration number
SE556610464101

Martina Richter, CEO of New Medic Era, has developed SkinPlan and the patented Sun Control.
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